Many businesses try to focus on bringing in new customers. This really isn’t what you should be doing. Shifting your focus to your existing customers will greatly increase your sales. After all, these customers have purchased from you before, so it will be easier to get them to purchase from you again than it would be to get a new person to buy something for the first time. Susan Ward describes 6 sure ways to increase sales on the About.com website.

Source: http://sbinfocanada.about.com/od/salesselling/a/increasesales.htm